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Zambia Goals To Welcome 2.2 Million World Vacationers In 2025
Tuesday, January 14, 2025
The Zambia Tourism Company (ZTA) anticipates welcoming over 2.2 million worldwide vacationers this yr, signaling important progress within the nation’s journey business.
World projections for worldwide arrivals point out a rise of 8–9% this yr, in line with ZTA’s management. Final yr, Zambia hosted 2 million worldwide guests, a milestone attributed to the company’s strategic partnership with a world public relations agency, amongst different initiatives.
This advertising outreach efficiently launched Zambia to an viewers of 1.5 billion folks worldwide, considerably boosting its visibility as a journey vacation spot.
The Zambia Airports Company has been inspired to deal with attracting extra airways to the area. Increasing air connectivity is seen as a significant step to additional elevate the tourism sector and doubtlessly double its contribution to the nationwide GDP.
