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World Journey Market London 2024 Pronounces GNTO as Premier Associate in a Bid to Increase International Visibility for Greece
Monday, September 23, 2024
World Journey Market London, slated for November 5-7, 2024, has named the Greek Nationwide Tourism Organisation (GNTO) as its Premier Associate. This collaboration highlights Greece’s vibrant cultural choices and the plentiful potentialities out there all year long.
This high-profile partnership guarantees intensive worldwide visibility for Greece, emphasizing its dedication to sustaining its standing as a premier world leisure vacation spot by way of WTM’s intensive world community.
WTM London gives a really perfect stage for Greece to show how its tourism insurance policies successfully steadiness vacationer development with the preservation of native communities and environments. The technique contains initiatives to broaden vacationer experiences, scale back seasonal fluctuations, improve instructional alternatives, and promote native collaborations, coupled with superior strategies for information administration and knowledge distribution within the tourism sector.
Greece is pioneering a holistic strategy to sustainable tourism. This technique prioritizes the safety of its pure and cultural heritage and promotes lesser-known locales, specializing in the identification and prosperity of its communities.
Because the Premier Associate, the GNTO is ready to capitalize on vital promoting and promotional prospects by way of WTM. This partnership will additional elevate its worldwide stature, with the GNTO and 80 of its stakeholders taking part in main occasions such because the opening ceremony and vital press briefings with world media retailers.
Juliette Losardo, Exhibition Director, World Journey Market London, commented: “I’m thrilled to announce the Greek Nationwide Tourism Organisation as our Premier Associate for 2024. Greece has lengthy been on the forefront of leisure tourism and has participated in World Journey Market for a few years, however they by no means cease innovating.
“The GNTO has carried out a lot of work on sustainability over the past few years which puts it in a strong position to promote Greece as a year-round destination, highlighting some of the beautiful lesser-known places travellers still have to discover. As part of the GNTO’s strategy, investments and partnerships have been forged with a host of private sector organisations, to deliver competitive travel experiences aligned to evolving travel needs.”
