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Tokyo Massive Sight Hosts Landmark Tourism EXPO Japan 2024, Spotlighting Sustainable Journey
Saturday, October 26, 2024
From September 26 to 29, 2024, Tokyo Massive Sight hosted the Tourism EXPO Japan 2024, organized by the Japan Journey and Tourism Affiliation, the Japan Affiliation of Journey Brokers (JATA), and the Japan Nationwide Tourism Group (JNTO). This important occasion, considered one of Asia’s foremost tourism exhibitions, attracted 1,384 entities from 80 international locations, welcoming 182,934 attendees over its length.
The expo featured a seminar by GSTC and JATA, the place Kuniko Takasaki of JTB Corp. highlighted the GSTC’s ongoing efforts and goals. Hajime Ono of JTA mentioned their developments and future methods in enhancing sustainable tourism practices at locations and lodgings. Fuyuki Oki of Rakuten Journey launched company-wide sustainable journey initiatives, together with new sustainable badges and complete employees coaching packages. Moreover, Junichiro Kobayashi from JTB Corp. mentioned their dedication to sustainable tourism and inner coaching insurance policies primarily based on GSTC requirements.
The panel session, moderated by Naomi Oiwa of GSTC, titled “Promoting Sustainable Tourism in Japan,” convened consultants from the Japan Tourism Company, JTB, Rakuten, Nippon Journey Company, and Veltra. They explored sustainable tourism’s trials and prospects, with Takehiro Katsura of Nippon Journey Company sharing their sustainable tour ventures like Carbon Zero Journey and Inexperienced Journey, whereas Mitsuko Takebe of Veltra elaborated on their conservation-focused excursions. The dialogue underscored the need of harmonizing tourism development with environmental conservation and group involvement, highlighting the essential position of collaboration between the private and non-private sectors in fostering sustainable tourism.
GSTC representatives emphasised the adoption of GSTC Standards to set international requirements for sustainable journey and tourism. Trying ahead, the following Tourism EXPO Japan is scheduled for 2025 in Aichi.
