The EU Parliament discusses sustainable journey and tourism with GBTA, Travalyst and WTTC – Journey And Tour World

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Saturday, March 22, 2025

On March 20, 2025, the European Parliament hosted a important dialogue on the way forward for sustainable journey and tourism in Europe.

The occasion, organized by the International Enterprise Journey Affiliation (GBTA), Travalyst, and the World Journey & Tourism Council (WTTC), introduced collectively policymakers, trade leaders, and stakeholders to discover how the journey and tourism sector can proceed to thrive whereas advancing the EU’s bold sustainability targets.

Hosted by Croatian MEP Nikolina Brnjac, the occasion underscored the significance of making certain that the tourism sector stays aggressive whereas aligning with the EU’s decarbonisation efforts.

The dialog targeted on modern inexperienced applied sciences, coverage frameworks, and worldwide collaboration essential for sustainable journey.

Brnjac, a key member of the EU Transport Committee and Tourism Process Drive, emphasised the necessity for balanced rules that assist European tourism companies with out hindering competitiveness.

She acknowledged, “It is our duty to find a balanced solution… to support European tourism businesses to lead in sustainability and remain competitive globally.”

Suzanne Neufang, CEO of GBTA, highlighted the numerous function of company journey managers in driving sustainable practices.

With practically €400 billion spent yearly on enterprise journey, Neufang pressured the potential to affect the broader journey market, advocating for EU policymakers to collaborate with the trade to develop frequent sustainability requirements.

Sally Davey, CEO of Travalyst, praised Europe’s management in setting a world customary for sustainability regulation, underscoring the necessity for coordinated motion to align sustainability efforts throughout the globe.

She acknowledged, “Travel is a truly global sector… our work to decarbonise and grow sustainably must be aligned.”

Virginia Messina from WTTC echoed these sentiments, calling for shut collaboration between the non-public sector and EU policymakers to create efficient, proportionate insurance policies that assist each sustainability and competitiveness.

She acknowledged Europe’s management however known as for continued efforts to make sure that the sector stays globally aggressive whereas adhering to sustainability rules.

The occasion additionally addressed key areas of focus for the EU because it navigates its legislative agenda for a sustainable future.

Individuals agreed on three most important targets:

Balancing Decarbonisation with Competitiveness: The EU should strike the suitable stability between lowering carbon emissions and sustaining competitiveness within the journey sector. The European Inexperienced Deal has set a powerful basis, however continued efforts are required to make sure that trade transitions to extra sustainable practices with out compromising financial viability.Aligning EU Requirements with International Efforts: The EU is working to determine new requirements that precisely inform vacationers concerning the sustainability traits of their journey choices. Consistency in these requirements is important for a world journey market, the place credible, harmonized knowledge helps impactful coverage and funding selections.Supporting Sustainable Journey Choices: To achieve local weather neutrality by 2050, the journey and tourism sector requires stronger incentives and assist to deploy sustainable journey options. Key initiatives such because the Sustainable Transport Funding Plan and developments in multimodal journey choices will facilitate the sector’s transition to extra sustainable practices.

Because the EU strikes ahead with these coverage initiatives, the GBTA, Travalyst, and WTTC have known as for normal dialogue with the trade to make sure that sustainable journey choices are promoted in a method that advantages each companies and the setting.

Tags: Enterprise Journey, decarbonisation, EU, EU sustainability targets, Europe, european parliament, European tourism, GBTA, International, International Enterprise Journey Affiliation (GBTA), inexperienced applied sciences, trade leaders, policymakers, stakeholders, sustainable journey, Tourism, Tourism trade, Tourism Process Drive, Travalyst, Journey Innovation, Journey market, World Journey & Tourism Council (WTTC), WTTC

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