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ONYX Hospitality Group’s unique “COLOUR Your Life” expertise showcasing “Live Your Blended Life at Shama”
Monday, November 18, 2024
ONYX Hospitality Group, a number one administration firm for luxurious accommodations, resorts, serviced residences, and residences in Southeast Asia, is driving the continued progress of its Shama model.
As a part of its ongoing effort to raise the visitor expertise, Shama – ONYX Hospitality Group’s premier serviced house model – is launching an unique exercise underneath the “Live Your Blended Life at Shama” marketing campaign: a “COLOUR Your Life” expertise.
This initiative is designed to additional set up Shama as a real home-away-from-home, offering visitors with the proper stability of consolation, comfort, and a way of belonging from the second they arrive.
By providing distinctive and enriching experiences, Shama helps visitors seamlessly combine into the local people, fostering significant connections and making certain an immersive, genuine keep.
The exercise might be organised via the Shama Social Membership, a life-style programme designed to attach visitors at Shama and assist them combine their lives with their new environment, permitting them to completely expertise the essence of native tradition.
The programme will run constantly all year long, providing unique actions based mostly on three core ideas of mixing key life moments.
These embody:
Explorecation (Discover + Trip) The Floating sound therapeutic session invitations visitors to calm down as their minds and our bodies float on the water’s floor, permitting them to expertise tranquillity via therapeutic sound waves within the pool.
The soothing sounds assist launch stress and promote each bodily and emotional stability.
Workshopping (Work + Purchasing) The COLOUR Your Life workshop will information visitors in discovering the proper colors that improve their appeal, increase their aura, and brighten their look.
The insights from this workshop will be utilized to buying garments, equipment, cosmetics, and deciding on hair colors, serving to individuals really feel assured and look their finest in a brand new surroundings.
Foodventure (Meals + Journey) The Style of Life expertise takes visitors on a biking tour via the outdated metropolis of Bangkok, the place they will discover native flavours and sights.
Alongside the best way, individuals will even be taught images methods so as to add a vibrant and enjoyable dimension to their journey.
In November 2024, the COLOUR Your Life workshop, specifically curated by the Shama model for its visitors, will deal with serving to people uncover the colors that swimsuit them finest.
This workshop applies the idea of private branding via the psychology of color choice. Based mostly on the precept of the “Right Colour,” it goals to spice up confidence, improve appeal, and create an enduring first impression by selecting the best colors that mirror one’s id.
The suitable color selections can positively affect how people really feel about themselves and the way others understand them. Along with fostering connections amongst visitors at Shama, this exercise additionally empowers them to confidently combine their lives into new environments, societies, and contexts.
This aligns seamlessly with the Shama model’s newest communication marketing campaign, “Live Your Blended Life at Shama.”
Yuthachai Charanachitta, Chief Government Officer of ONYX Hospitality Group, mentioned, “The purpose of the Shama Social Membership is to help our residents—primarily long-stay visitors—in adapting to their new environments whereas additionally partaking with area people residents.
Moreover, the programme goals to attach Shama visitors with each other, fostering a community of travellers who can share new insights and data.
Subsequently, the actions of the Shama Social Membership transcend merely taking visitors to standard vacationer sights; they’re designed to assist visitors seamlessly mix into their new location whereas concurrently experiencing the essence of the native tradition surrounding their lodging.”
Shama is a serviced house model famend for its spacious rooms, thoughtfully designed to accommodate all sorts of residents, from solo enterprise travellers to giant households searching for a second residence.
The model additionally provides services that cater to day by day life wants, together with 24-hour hotel-level care providers for residents, out there seven days every week.
All Shama properties are located in residential areas inside vibrant metropolis centres, surrounded by facilities and providing handy journey choices.
These options improve the expertise for each short-term and long-term stays, selling well-being by seamlessly integrating way of life, work, journey, and leisure.
This method fosters a way of straightforward dwelling in a brand new surroundings, permitting visitors to really feel that Shama is their second residence, offering happiness and heat with each keep.
In Thailand, there are six serviced residences working underneath the Shama model, with seven in Hong Kong, 5 in China, and two in Malaysia.
The Shama model consists of three codecs: “Shama Luxe,” “Shama,” and “Shama Hub,” every catering to a various vary of buyer wants from higher upscale to higher center scale.
Wanting forward, ONYX Hospitality Group plans to increase Shama Hub in Thailand, Shama Luxe in Malaysia, and Shama in Lao PDR.
Tags: ONYX Hospitality Group, Shama
