Friday, September 6, 2024
A collection of cultural occasions was launched on Thursday on the Drum Tower West Theatre within the Gulou West Avenue space of Beijing, aiming to stimulate tourism and enhance native consumption. The initiative, which is able to run from September by means of mid-October, is a part of a broader effort to spotlight the wealthy cultural heritage and vibrant historical past of the realm.
The occasions are organized by the Beijing Bureau of Tradition and Tourism and the Beijing Cultural Heritage Bureau, with help from the Bureau of Tradition and Tourism of Xicheng District. The actions are designed to draw guests and residents alike, encouraging them to have interaction with the historic and cultural significance of this iconic space.
A Wealthy Historic Space
Gulou West Avenue boasts a historical past of almost 800 years. The road stretches roughly 1.7 kilometers, working from Deshengmen Gate within the northwest to the Drum Tower within the southeast, alongside the northern financial institution of Shichahai Lake. This historic space is an integral a part of Beijing’s cultural panorama, housing key cultural websites and landmarks.
Participating Cultural Occasions
All through the collection, attendees will take pleasure in stage performances, literary salons, and themed excursions that emphasize the cultural significance of the Beijing Central Axis and the Grand Canal, each listed as UNESCO World Heritage Websites. These occasions purpose to convey consciousness to Beijing’s deep-rooted cultural heritage, whereas additionally offering leisure and academic alternatives.
On the opening ceremony, 12 people and organizations had been honored because the “Co-Creation Partners of Gulou West Street,” whereas 4 organizations had been acknowledged as “Co-Creation Curators of Gulou West Street.” These awards have a good time the contributions of native leaders in preserving and selling the cultural significance of the realm.
Revitalizing Tourism and Commerce
The cultural occasions are anticipated to attract massive crowds, fostering financial progress and revitalizing tourism within the Xicheng District. By shining a highlight on the realm’s distinctive historical past and points of interest, organizers hope to boost the customer expertise and promote sustainable tourism.
As a part of the marketing campaign, guests may even have the chance to take part in interactive experiences that permit them to discover the realm’s historic landmarks, uncover conventional arts, and be taught extra in regards to the cultural significance of Gulou West Avenue and its position in Beijing’s historical past.