Residence » CRUISE NEWS » FCCA Extends ‘Presidential Partner’ Settlement with British Virgin Islands to Improve Cruise Business, Native Financial Development, and Customer Expertise
Thursday, March 27, 2025
The Florida-Caribbean Cruise Affiliation (FCCA) has revealed the extension of its strategic improvement settlement with the British Virgin Islands.
This personalized ‘Presidential Partner’ deal enhances the collaboration established in 2023, aiming to leverage record-breaking years for each the cruise business and the vacation spot.
The British Virgin Islands has renewed its settlement to spice up the financial benefits of cruise tourism, as highlighted within the Enterprise Analysis & Financial Advisors report, Financial Contribution of Cruise Tourism to the Vacation spot Economies. Throughout the 2023/2024 cruise season, the business generated $85.7 million in direct spending and supported 1,666 jobs, contributing $18.3 million in wages.
Each the British Virgin Islands and the Florida-Caribbean Cruise Affiliation (FCCA) are eager to construct on current milestones, together with a forecast of 34.7 million cruise passengers in 2024 and a big surge in vacationer arrivals to the vacation spot, that are anticipated to succeed in 1,092,139 in 2024. This marks a 9.8% improve from 2023 and displays development in all customer classes, with 768,293 Cruise Ship Guests (a 6.8% rise), 305,876 In a single day Guests (a 16.7% improve), and 17,970 Day Trippers (a outstanding 35.1% soar).
Beneath the renewed settlement, FCCA will proceed to assist the British Virgin Islands authorities in enhancing its choices and growing cruise calls, whereas additionally introducing new experiences to cruise traces. Collaboration with the native non-public sector will additional maximize obtainable alternatives.
The settlement additionally makes use of FCCA’s cruise government committees, together with sub-committees specializing in employment and buying, for website visits and conferences aimed toward advancing the targets of the British Virgin Islands.
Moreover, the BVI beneficial properties entry to FCCA’s Government Committee, which incorporates top-level executives from FCCA Member Traces, to help with the implementation of the settlement’s objectives and the vacation spot’s targets.
Key points of the partnership embody efforts to transform cruise passengers into in a single day guests, promote summer time cruising, have interaction journey brokers, stimulate client demand, and conduct a service wants evaluation to determine the vacation spot’s strengths, alternatives, and areas for enchancment.
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