Monday, October 21, 2024
The 2023-2024 Antarctic cruise season noticed a report variety of 9,384 Chinese language vacationers visiting Antarctica, in line with knowledge from the Worldwide Affiliation of Antarctica Tour Operators (IAATO). This development is predicted to proceed within the upcoming 2024-25 season, with Hurtigruten, a number one polar cruise operator, projecting that over 1,400 Chinese language vacationers will journey to Antarctica, alongside 600 guests to the Arctic Islands.
In an interview with TravelDaily China, Joe Zou, Hurtigruten’s Gross sales Director for Larger China and Southeast Asia, famous that Chinese language vacationers accounted for 20%-25% of their voyages. Since resuming operations in China final 12 months, Hurtigruten has considerably elevated its enterprise presence, establishing a Shanghai workplace and increasing its native group. The “China Ready” initiative, which incorporates product upgrades and enhanced visitor experiences, is geared toward rising the Chinese language market.
Tudor Morgan, Hurtigruten’s Vice President of Sustainability and former IAATO President, emphasised that Chinese language vacationers present nice enthusiasm for polar exploration, actively collaborating in day by day expedition actions and fascinating with onboard scientists to study extra about these distinctive locations.
As Chinese language curiosity in polar tourism grows, Hurtigruten’s give attention to offering tailor-made experiences is predicted to attract much more guests to the world’s most distant locations within the coming seasons.
