Dwelling » Australia Journey Information » Australia to Host the 2025 British & Irish Lions Tour with IHG Motels & Resorts Main as Official Lodge Accomplice
Thursday, March 27, 2025
IHG Motels & Resorts (IHG) has been named the Official Lodge Accomplice for the extremely anticipated Qatar Airways British & Irish Lions Tour to Australia, one of the vital sought-after sporting occasions of 2025.
This esteemed partnership additional strengthens IHG’s 20-year collaboration with Rugby Australia and highlights the model’s ongoing efforts to group up with distinctive companions to supply unparalleled experiences and unique entry to its 145+ million IHG One Rewards members.
The British & Irish Lions return to Australia this June after a 12-year hiatus, with six Tour matches, together with three Take a look at matches towards the Wallabies in Brisbane, Melbourne, and Sydney.
As an Official Accomplice, IHG could have a outstanding presence each on and off the sphere, that includes activations within the Lions Den and Wallabies fan zones within the three host cities, in addition to IHG Motels & Resorts’ branding on the Wallabies’ match shorts.
Matt Tripolone, Managing Director, Australasia & Pacific, IHG Motels & Resorts mentioned: “The Lions Tour is renowned for transcending borders to unite nations in celebration of sporting history, excellence, and performance. The buzz is already palpable, and we are incredibly proud to be chosen as the Official Hotel Partner, providing a welcoming home base for teams and fans alike, while being able to connect our IHG One Rewards members with unmissable experiences.”
Ben Calveley, CEO of The British & Irish Lions, mentioned: “A Lions Tour places many demands on players and staff, so making sure we have a home away from home, thanks to our partners at IHG, is crucial. With record-breaking numbers of Lions fans already travelling in 2025, we also know that our loyal supporters will find many comforts across IHG’s portfolio.
“Everyone at The British & Irish Lions is also committed to taking pride in all the places we visit as we look to have a positive impact on the communities that we will visit in Australia. And I’m pleased to say that this is also an ethos shared with IHG and Rugby Australia.”
Phil Waugh, CEO of Rugby Australia, mentioned: “We’re thrilled to be able to extend Rugby Australia’s long-standing partnership with IHG into this year’s highly anticipated British & Irish Lions Tour of Australia. IHG hotels provide a perfect home away from home for our teams in gold, allowing them to focus fully on their preparation and challenges on the field.”
Forward of the Tour and all through the June-August matches, IHG One Rewards loyalty members will get pleasure from unique entry to a spread of thrilling advantages, together with once-in-a-lifetime packages on the IHG One Rewards Entry platform, social media giveaways, and on-property activations.
This partnership enhances IHG’s famend repute for supporting elite sports activities groups, together with its long-standing function as Official Accomplice of the Wallabies and the first-ever Official Lodge Accomplice of Six Nations Rugby. Moreover, IHG’s dedication to sustainability by way of its Journey to Tomorrow initiative aligns with the Lions Tour’s values, with the Nice Barrier Reef Basis, a neighborhood charity, named because the World Charity Accomplice. This connection is especially significant for IHG, because the InterContinental Hayman Nice Barrier Reef is likely one of the world’s most iconic personal island resorts.
The Tour is anticipated to attract over 40,000 worldwide guests, together with quite a few followers from throughout Australia. With greater than 50 lodges throughout the nation and over 6,500 properties globally, IHG will host rugby fanatics at its various vary of manufacturers, together with InterContinental, Kimpton, Crowne Plaza, voco, Vacation Inn, and extra.
