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Etihad Airways and Abu Dhabi Stopover Program Increase Emirate’s Tourism Business with Nice Success
Wednesday, October 2, 2024
Etihad Airways, the flagship provider of the United Arab Emirates, together with the Division of Tradition and Tourism – Abu Dhabi (DCT Abu Dhabi), is celebrating the exceptional success of their Abu Dhabi Stopover programme. Since its relaunch, the initiative has far surpassed expectations, offering a big increase to the emirate’s tourism business.
Unique to Etihad Airways, the Abu Dhabi Stopover programme has skilled spectacular development since its revival. Within the first half of 2024, the programme attracted 24,000 worldwide guests, a dramatic enhance from the 7,000 guests within the second half of 2023, representing a staggering 242% development. With continued sturdy demand and an increase in bookings anticipated for the rest of the yr, the programme is on target to fulfill its formidable purpose of welcoming 75,000 worldwide stopover guests in 2024.
Antonoaldo Neves, Chief Government Officer, Etihad Airways, mentioned: “The growth of our Abu Dhabi Stopover programme has far exceeded our projections. We’ve seen international visitors more than triple in just six months. This success not only showcases Abu Dhabi’s appeal as a destination but also demonstrates the programme’s effectiveness in encouraging travellers to experience the emirate’s wonders.”
Vacationers are seizing the prospect to discover Abu Dhabi, staying for a mean of two nights. The programme has garnered important curiosity from main markets, together with the UK, USA, Australia, EU international locations, and India.
His Excellency Saleh Mohamed Al Geziry, Director Basic for Tourism, DCT Abu Dhabi, mentioned: “The Abu Dhabi Stopover programme exemplifies the power of strategic partnerships in driving tourism growth. This innovative initiative is clearly resonating with international travellers, offering them a compelling reason to explore our emirate. The programme’s success reinforces Abu Dhabi’s position as a must-visit destination and encourages travellers to plan longer stays in the future.”
The rising success of the Abu Dhabi Stopover programme has been amplified by enhancements within the reserving course of. A newly designed, user-friendly touchdown web page on etihad.com has led to a 43% surge in web site site visitors from vacationers excited about visiting Abu Dhabi.
Etihad passengers can now effortlessly add a stopover to their journey, with the choice of a complimentary one or two-night keep at a number of top-tier inns all through the town. This streamlined course of transforms a easy transit into a chance to expertise Abu Dhabi’s luxurious lodging, pristine seashores, vibrant culinary choices, and thrilling leisure choices.
With Etihad serving 80 world locations by way of the cutting-edge Zayed Worldwide Airport, conveniently positioned on the town’s outskirts, stopover visitors can simply discover Abu Dhabi and easily proceed their journey to their ultimate vacation spot.
