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Malaysia, South Korea, Vietnam, England, Canada, Hong Kong, Japan, Samoa, Singapore, Australia, Fiji, and New Zealand to Showcase Their Tourism Excellence at AIME 2025 in Melbourne
Monday, February 3, 2025
High locations from throughout the globe, together with Malaysia, South Korea, Japan, and extra, will showcase their tourism excellence at AIME 2025 in Melbourne, setting the stage for an unforgettable occasion.
The Asia Pacific Incentives and Conferences Occasion (AIME) has formally introduced the theme and venue for its 2025 Welcome Occasion, set to happen on Monday, 10 February. Attendees will probably be transported to the Amalfi Coast with the unique AIMalfi FESTA, hosted at il Mercato Centrale in Melbourne.
Melbourne is residence to the primary il Mercato Centrale exterior of Italy, becoming a member of famend areas in Florence, Rome, Turin, and Milan. For one night, this vibrant culinary hub will probably be reworked into an AIMalfi-inspired celebration, providing visitors an immersive expertise with Mediterranean aptitude.
With a blue, white, and yellow costume code reflecting the Amalfi Coast’s signature colours, over 2,000 visitors will bask in gourmand meals and drinks from the interactive artisan market. The night time guarantees thrilling leisure that includes particular visitor performers, making certain an unforgettable expertise for all attendees.
As a extremely anticipated spotlight of AIME, the Welcome Occasion serves because the official kickoff to the Asia Pacific area’s premier enterprise occasions tradeshow. The occasion will host AIME’s Hosted Patrons, Exhibitors, Media Companions, and trade VIPs, whereas Customer Patrons have the chance to affix by upgrading their passes.
AIME Occasion Director Silke Calder expressed her pleasure about unveiling the theme and venue forward of the tradeshow’s thirty second version, promising a spectacular begin to the trade gathering.
“No AIME experience would be complete without our legendary Welcome Event,” she says.
“This year, we’re transporting attendees to the sun-drenched shores of the Amalfi Coast, with a night of Italian-inspired delights, captivating entertainment, and unforgettable moments. Get ready to say ‘Ciao Bella!’ to the AIMalfi FESTA!”
The Asia Pacific Incentives and Conferences Occasion (AIME) 2025 is about to happen from 10 to 12 February on the Melbourne Conference and Exhibition Centre (MCEC). Kicking off the extremely anticipated tradeshow, the AIME Welcome Occasion will probably be held on Monday, 10 February, from 7 PM to 10 PM, at il Mercato Centrale in Melbourne.
Expressing enthusiasm for the upcoming celebration, il Mercato Centrale Managing Director, Gary Patikkis, shared that his workforce is raring to host AIME attendees and ship a heat and unforgettable expertise.
“We are honoured to host the AIME 2025 Welcome Event and extremely proud to be representing Victoria and Melbourne’s buzzing and innovative hospitality scene at the tradeshow,” he says.
“With il Mercato Centrale we have set out to create an immersive community hub where each experience, from single patrons to the big event groups, is tailored, authentic and enriching. We truly look forward to welcoming industry leaders from around the globe to discover our own vision of hospitality.”
Positioned within the coronary heart of Melbourne’s CBD, il Mercato Centrale Melbourne spans a powerful 3,000 sq. meters, only a one-minute stroll from Southern Cross Station. This dynamic venue seamlessly blends Italy’s wealthy culinary traditions with the vitality of a contemporary hospitality vacation spot, making a one-of-a-kind market expertise. Designed to accommodate each intimate gatherings and large-scale company occasions, it provides versatile occasion areas with the capability to host over 2,000 visitors, making it an excellent setting for bespoke non-public and enterprise capabilities.
AIME 2025 is proud to welcome key vacation spot companions from throughout the Asia Pacific area, together with Enterprise Occasions Sarawak, Busan Tourism Group, Da Nang, Viet Nam, Vacation spot Marlborough, Vacation spot Vancouver, Hong Kong Tourism Board, Japan Nationwide Tourism Group (JNTO), Korea Tourism Group, Samoa Tourism Authority, Singapore Tourism Board, Tourism Central Australia, Tourism Fiji, and Tourism New Zealand. These companions will showcase their choices and strengthen connections with world occasion professionals attending the tradeshow.
With its immersive theme, prime location, and help from main tourism organizations, AIME 2025’s Welcome Occasion is about to ship an unparalleled expertise, setting the stage for a profitable and dynamic three-day enterprise occasion.
